Working with Others
Joining forces with others to tackle major health issues
Partnerships
Many health organisations value their associations with us. They say that you need food companies, health organisations and other interested groups to work together to ensure foods are developed that meet people's health and nutrition needs, and that also taste great, are the right price and are easily available.
Unilever has a track record of working with health professionals that is unique. Back in the 1960s Flora/Becel spread was developed after doctors in The Netherlands told us they wanted a product that could help people manage their blood cholesterol. Today Unilever works with global health and regulatory bodies to tackle many of the leading health and nutrition issues in the world today, including obesity and nutritional deficiencies.
Fighting Child Hunger – Unilever & the WFP
Unilever has joined forces with the United Nations World Food Programme (WFP) in a three-year partnership - 'Together for Child Vitality' - to combat child hunger around the world.
Unilever & the UN
The pledge supports the achievement of the United Nations Millennium Development Goals to eradicate extreme poverty and hunger and to achieve universal primary education. Its overall objective is to improve the nutrition and health of poor school-aged children through WFP's school feeding programme, and the first countries to benefit from this partnership will be Kenya, Indonesia, Ghana and Colombia.
Worldwide reach
With up to 400 million hungry children around the world, tackling child malnutrition is a major challenge. Now Unilever and the WFP have committed to work together to improve the nutrition and health of impoverished children through three major initiatives:
Our Family Goodness brand, which includes Blue Band, will begin bringing the partnership to life through cause-related marketing to raise awareness of child hunger, and funds for the WFP.
Nutrition, hygiene & health
We're also planning to provide fortified products for hungry schoolchildren and help the WFP develop a nutrition, hygiene and health education campaign to be rolled out across schools.
And Unilever will support WFP's school feeding programme with a corporate donation of €1.5 million over three years.
In the Caribbean
In Trinidad, we have supported local organizers of the Walk the World event for the past three years. Staffers of Unilever Caribbean Limited participate in the annual walk which is held in Rio Claro and which has, as its aim, to raise awareness and funds to help eradicate child hunger. The company also conducts fundraising activities throughout the year for the WFP School Feeding Programme. In 2009, Unilever Caribbean Limited donated over US $ 3,500 to the WFP Fund.
